This Cookie Policy applies to any websites and applications (“UA Hotel Company Website(s)” or “Website(s)” which are operated by or on behalf of UA Hotel Company).
By clicking to accept cookies, you are consenting to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you should set your browser settings accordingly as described here.
Most internet browsers are initially set up to automatically accept cookies. You can change browser settings to block cookies or to alert you when cookies are being sent to your device. There are a number of ways to manage cookies. Please refer to your browser instructions or help screen to learn more about how to adjust or modify your browser settings. If you use different devices to view and access UA Hotel Company Websites (e.g. your computer, smartphone, tablet etc.) you will need to ensure that each browser on each device is adjusted to suit your cookie preferences.
Although you are not required to accept cookies when you visit a UA Hotel Company Website, you may be unable to use all of the functionality of the website if you reject certain cookies.
The cookies we use or allow are an accepted part of ecommerce and important to your use of UA Hotel Company Websites. The information collected by cookies does not personally identify you; it includes general information about your computer settings, your connection to the Internet (e.g. operating system and platform, IP address, your browsing patterns, and timings of browsing on the website) and your location. Details about the types of cookies that UA Hotel Company utilizes can be found below.
Any personal information you do provide us through UA Hotel Company Websites would be governed by UA Hotel Company’s Privacy Notice.
What is a Cookie?
Cookies are pieces of data issued by a website that, among other things, allow your computer to utilize all the features on the Website. If and when your computer accepts a cookie, the cookie may be stored on the computer’s hard drive.
Below we provide more information about the specific types of cookies utilized by UA Hotel Company websites, and what those cookies do.
Data Collected via Cookies
Each time a computer visits UA Hotel Company Websites we may collect certain data from that computer. This data is automatically collected from the computer’s web browser and may include data such as the following:
- the type of web browser software the computer uses (for example, Google Chrome or Internet Explorer);
- the name of the domain from which the computer accessed the Internet;
- the Internet address of the website from which the computer linked directly to the Website;
- the date and time the computer accessed the Website.
We may use this data to help us make UA Hotel Company Websites more useful to you and for other business purposes. For example, we may tell business partners how many computers visited the Website or what pages were most popular. We may prepare reports and other materials using the data. We may use this data for any other purpose and may share the data with third parties.
Types of Cookies Utilized by UA Hotel Company Websites
Cookies can either be session cookies or persistent cookies. A session cookie does not identify you personally and automatically expires when you close your browser. A persistent cookie will remain until it expires or you delete your cookies. These cookies do not expire when you close your browser. By assigning your computer a unique identifier through a persistent cookie, we are able to create a database of your previous choices and preferences which can be provided by us automatically, saving you time and effort on future visits.
In addition, third parties may place and read cookies on your browser or use web beacons or similar technologies to collect data. A description of the specific functionality of the cookies used by UA Hotel Company websites is provided below.
Necessary Cookies
Necessary cookies enabling basic functions on UA Hotel Company Websites, like page navigation and access to secure areas of the websites. UA Hotel Company Websites cannot function properly without these cookies. Necessary cookies are used for the following purposes, including:
- Preserving your website session state across page requests;
- Distributing traffic to UA Hotel Company Websites across several servers in order to optimize response times and improve your website experience;
- Identifying trusted web traffic to keep UA Hotel Company Websites secure;
- Storing your cookie consent state for the current UA Hotel Company Website you’re visiting.
Preference Cookies
Preference cookies enable UA Hotel Company Websites to remember information that changes the way the website behaves or looks during your experience, like your preferred language or the region that you are in. Preference cookies are used to establish a unique user ID that recognizes you on returning visits in order to improve and personalize your website experience.
Statistics Cookies
Statistic cookies help us understand how visitors interact with UA Hotel Company Websites by collecting and reporting information anonymously. Statistics cookies are used for the following purposes:
- Anonymously logging details about your browser and computer through a website like Google Analytics;
- Collecting anonymous data on your visits to UA Hotel Company Websites, such as the number of visits, average time spent on the website and what pages have been loaded, in order to generate reports for optimizing UA Hotel Company Websites’ content;
- Determining what type of device (smartphones, tablets, computers, TVs etc.) is being used to access the UA Hotel Company Websites;
- Gathering anonymous technical information regarding your browser, operating system, IP address and screen resolution as well as your navigation on the website.
Advertising/Marketing Cookies
Marketing cookies are used to track visitors across UA Hotel Company Websites. The intention is to display ads that are relevant and engaging for the UA Hotel Company Website’s individual users. Marketing cookies are used for the following purposes:
- Registering a unique ID that identifies your device for the purpose of targeted ads, auto-populating forms, validating if certain contact information is correct, keeping statistics about third party sites used/accessed through the UA Hotel Company Websites;
- Registering anonymized user data, such as IP address, geographical location, visited websites, and what ads you have clicked, with the purpose of optimizing ad display based on your movement on websites that use the same ad network;
- Collecting data on your visits to the website, such as what pages have been accessed, number of visits, average time spent on the website, in order to categorize your interest and demographic profiles in terms of resales for targeted marketing, identifying traffic patterns on UA Hotel Company Websites, and carrying out surveys to better understand your preferences;
- Evaluating efficacy of advertisements and likelihood of groups to engage with the UA Hotel Company Websites and purchase UA Hotel Company products;
- Registering your sharing of content via social media.